MBA Marketing Admission 2024: MBA, also known as Master of Business Administration, is a 2-year postgraduate program in the Management discipline, focusing on subjects like Marketing Management, Consumer Behavior, Brand Management, Digital Marketing, and Marketing Research. Indian students can pursue an MBA course or specialize in Marketing. MBA Marketing Admission 2024 is based on entrance exams; however, some colleges allow direct admissions. MBA Entrance Exams in India are CAT, XAT, MAT, CMAT, ATMA, etc. Now, students can apply to IGNOU and NMIMS Global without examination before October 30, 2024.
MBA Marketing Admission 2024 Highlights
Course Name | MBA Marketing |
Full Form | Master of Business Administration in Marketing |
Eligibility | Bachelor’s degree (minimum 50% marks) |
Duration | 2 Years |
Average Course Fees | ₹2,00,000 – ₹7,00,000 |
Entrance Exams | CAT, MAT, XAT, CMAT, GMAT |
University Name | IMTS Institute |
Minimum Percentage Required | 50% |
Study Mode | Full-time / Part-time / Distance |
Subjects | Marketing Management, Consumer Behavior, Advertising, Digital Marketing, Sales Management |
Program Level | Postgraduate |
Age Limit | No specific age limit |
Job Roles | Marketing Manager, Brand Manager, Sales Manager, Product Manager, Digital Marketing Specialist |
Average Salary Offered | ₹5,00,000 – ₹12,00,000 per annum |
What is MBA Marketing Admission?
MBA in marketing is a program focused on business and marketing management. The length of the MBA marketing is 2 years provided at the postgraduate level. The curricula of the program include planning, staffing, managing, operating, and marketing in the workplace. Students who want to pursue an MBA in marketing must have scored 50% marks in an undergraduate program.
Some entrance exams like CAT, XAT, and SNAP allow students to secure admission to MBA marketing. Students can opt for MBA marketing in various modes of education such as Distance, regular, and online. Admissions are currently open in various universities for the academic session 2024-25. Some top universities that offer PG MBA marketing courses are Sharda University, Chandigarh University, and more.
Unique Benefits of Studying MBA Marketing
- Advanced skills: students will gain advanced skills like market research, advertising, and digital marketing.
- Career flexibility: the business market allows students to work in different industries such as marketing, brand management, product development, and digital marketing.
- Leadership opportunity: With an MBA marketing students are prepared to manage roles, leading teams, marketing strategies, and marketing decisions.
- Work in diverse industries: MBA marketing students have opportunities to work in different industries such as automobile, IT, education, and entertainment industry.
MBA Marketing Admission Entrance Examination
- CAT: The Common Admission Test is a national-level management entrance exam. The purpose of the CAT exam is to help students secure seats in the MBA IT program by IIMs.
- XAT: The Xavier entrance test is a computer-based test mode that will be accepted by various universities for admission in MBA HR operations.
- SNAP: Symbiosis National Aptitude Test (SNAP), conducted for the admission to MBA program at Symbiosis Institute of India.
- MAT: Management Aptitude Test (MAT) is a National level entrance exam conducted for the admission to MBA program organized by AIMA ( All India Management Association)
MBA Marketing Admission Eligibility
- Students hold a bachelor’s degree in any discipline from a recognized university.
- The minimum aggregate mark in a bachelor’s degree is 50%.
- Students are required to meet the cutoff score in entrance exams to be eligible for admission.
MBA Marketing Fee Structure
The average fees for MBA Marketing programs in top Indian universities range from INR 60,000 to INR 1.20 Lakh per annum. The course fees for MBA Marketing distance education range between INR 30,000 to INR 60,000 per annum.
- Tuition Fees: INR 50,000 to INR 1 Lakh per annum
- Hostel Fees: INR 50,000 to INR 1.50 Lakh per annum
- Other Charges: INR 10,000 to INR 50,000 per annum
- Scholarships and fee waivers are available based on merit and financial need.
MBA Marketing Specializations
- Digital Marketing
- Brand Management
- Retail Marketing
- Rural Marketing
- International Marketing
- Sales and Distribution Management
- Advertising and Media Management
- Market Research and Analytics
MBA Marketing Distance Education Admission
MBA Marketing is also offered through distance education mode by various universities such as IGNOU, Symbiosis Centre for Distance Learning (SCDL), and Amity University Online. The eligibility criteria for distance MBA Marketing is similar to the regular program, with a minimum of 50% marks in graduation.
The duration of the distance MBA Marketing program is 2 years, and the course curriculum covers subjects like Marketing Management, Consumer Behavior, Brand Management, Digital Marketing, and Marketing Research. The biggest benefit of pursuing an MBA Marketing through distance education is that there is no entrance examination required for admission.
The average fees for distance MBA Marketing range between INR 30,000 to INR 60,000 per annum, which is considerably lower than the regular program. Distance MBA Marketing graduates can pursue careers in various industries, such as FMCG, e-commerce, digital marketing, and market research.
MBA Marketing Application Form 2024
- Visit the official website of the desired university or institute.
- Look for the “Admissions” or “Apply Now” section on the homepage.
- Click on the “MBA Marketing” program.
- Register yourself by providing basic details like name, email, and mobile number.
- Fill in the online application form with personal, educational, and professional information.
- Upload the required documents (scanned copies of mark sheets, degree certificates, ID proofs, etc.).
- Pay the application fee online using a credit/debit card, net banking, or UPI.
- Submit the application form and take a printout for future reference.
Documents Required
- 10th and 12th mark sheets and certificates
- Graduation mark sheets and degree certificate
- Postgraduation mark sheets and degree certificate (if applicable)
- Scorecard of entrance exams like CAT, XAT, MAT, CMAT, ATMA, etc.
- Work experience certificate (if applicable)
- Photo ID proof (Aadhaar Card, PAN Card, Driving License, etc.)
- Passport-size photographs
- Caste certificate (if applicable)
MBA Marketing Admission 2024 Universities in India
- Indian Institute of Management (IIMs): IIMs are the most prestigious management institutes in India. They offer an MBA in Marketing program with a course fee ranging from INR 10-25 Lakh. The eligibility criteria include a bachelor’s degree with at least 50% marks and a valid CAT score.
- XLRI Jamshedpur: XLRI is a renowned management institute that offers an MBA in Marketing with a course fee of around INR 20 Lakh. The eligibility criteria include a bachelor’s degree with at least 50% marks and a valid XAT score.
- Symbiosis Institute of Business Management (SIBM), Pune: SIBM offers an MBA in Marketing with a course fee of around INR 16 Lakh. The eligibility criteria include a bachelor’s degree with at least 50% marks and a valid SNAP score.
- Narsee Monjee Institute of Management Studies (NMIMS), Mumbai: NMIMS offers an MBA in Marketing with a course fee of around INR 18 Lakh. The eligibility criteria include a bachelor’s degree with at least 50% marks and a valid NMAT score.
- IMTS Institute: IMTS Institute offers an MBA in Marketing with a course fee of around INR 5 Lakh. The eligibility criteria include a bachelor’s degree with at least 50% marks, and admissions are based on merit.
MBA Marketing Admission IIM Ahmedabad
- Eligibility: Bachelor’s degree with at least 50% marks and a valid CAT score
- Duration: 2 years
- Approximate Fee: INR 23 Lakh
- Admission Process: CAT score, Writing Ability Test, Personal Interview
- Approval: AICTE approved
- Website: https://www.iima.ac.in/
MBA Marketing Admission XLRI Jamshedpur
- Eligibility: Bachelor’s degree with at least 50% marks and a valid XAT score
- Duration: 2 years
- Approximate Fee: INR 20 Lakh
- Admission Process: XAT score, Writing Ability Test, Personal Interview
- Approval: AICTE approved
- Website: https://www.xlri.ac.in/
MBA Marketing SIBM Pune Admission
- Eligibility: Bachelor’s degree with at least 50% marks and a valid SNAP score
- Duration: 2 years
- Approximate Fee: INR 16 Lakh
- Admission Process: SNAP score, Group Exercise, Personal Interview
- Approval: AICTE approved
- Website: https://www.sibm.edu/
MBA Marketing NMIMS Mumbai Admission
- Eligibility: Bachelor’s degree with at least 50% marks and a valid NMAT score
- Duration: 2 years
- Approximate Fee: INR 18 Lakh
- Admission Process: NMAT score, Written Ability Test, Personal Interview
- Approval: AICTE approved
- Website: https://www.nmims.edu/
MBA Marketing IMT Ghaziabad Admission India
- Eligibility: Bachelor’s degree with at least 50% marks and a valid CAT/XAT/GMAT score
- Duration: 2 years
- Approximate Fee: INR 16 Lakh
- Admission Process: CAT/XAT/GMAT score, Essay Writing, Group Discussion, Personal Interview
- Approval: AICTE approved
- Website: https://www.imt.edu/
MBA Marketing University Comparison
University | Fee (INR) | Approval | Eligibility |
---|---|---|---|
IIM Ahmedabad | 23 Lakh | AICTE approved | Bachelor’s degree with at least 50% marks and a valid CAT score |
XLRI Jamshedpur | 20 Lakh | AICTE approved | Bachelor’s degree with at least 50% marks and a valid XAT score |
SIBM Pune | 16 Lakh | AICTE approved | Bachelor’s degree with at least 50% marks and a valid SNAP score |
NMIMS Mumbai | 18 Lakh | AICTE approved | Bachelor’s degree with at least 50% marks and a valid NMAT score |
MBA Marketing Admission Colleges in Delhi
College | Eligibility | Exam | Approx. Fee (INR) |
---|---|---|---|
FMS Delhi | Bachelor’s degree with at least 50% marks | CAT | 3 Lakh |
IMI Delhi | Bachelor’s degree with at least 50% marks | CAT/XAT/GMAT | 16 Lakh |
IIFT Delhi | Bachelor’s degree with at least 50% marks | IIFT Entrance Exam | 15 Lakh |
MBA Marketing Admission Universities in Noida
University | Eligibility | Exam | Approx. Fee (INR) |
---|---|---|---|
Amity University | Bachelor’s degree with at least 50% marks | AMAT/CAT/MAT | 8 Lakh |
Jaypee Business School | Bachelor’s degree with at least 45% marks | CAT/XAT/MAT | 10 Lakh |
JIIT Noida | Bachelor’s degree with at least 60% marks | CAT/XAT/MAT/CMAT | 12 Lakh |
MBA Marketing Admission Colleges in Mumbai 2024
College | Eligibility | Exam | Approx. Fee (INR) |
---|---|---|---|
Jamnalal Bajaj Institute of Management Studies | Bachelor’s degree with at least 50% marks | CAT/XAT/CMAT | 5 Lakh |
K J Somaiya Institute of Management | Bachelor’s degree with at least 45% marks | CAT/XAT/CMAT/MAT | 12 Lakh |
Welingkar Institute of Management | Bachelor’s degree with at least 55% marks | CAT/XAT/CMAT/ATMA | 14 Lakh |
MBA Marketing Admission Colleges in Bangalore 2024
College | Eligibility | Exam | Approx. Fee (INR) |
---|---|---|---|
IIM Bangalore | Bachelor’s degree with at least 50% marks | CAT | 23 Lakh |
XIME Bangalore | Bachelor’s degree with at least 50% marks | XAT/GMAT | 15 Lakh |
Christ University | Bachelor’s degree with at least 60% marks | CAT/MAT/XAT/CMAT | 7 Lakh |
MBA Marketing Admission Colleges in Haryana 2024
College | Eligibility | Exam | Approx. Fee (INR) |
---|---|---|---|
MDI Gurgaon | Bachelor’s degree with at least 50% marks | CAT/XAT/GMAT | 22 Lakh |
BML Munjal University | Bachelor’s degree with at least 50% marks | CAT/XAT/NMAT/CMAT/MAT | 10 Lakh |
Manav Rachna University | Bachelor’s degree with at least 45% marks | MAT/CMAT/University Exam | 6 Lakh |
MBA Marketing Admission Colleges in Rajasthan 2024
College | Eligibility | Exam | Approx. Fee (INR) |
---|---|---|---|
IIM Udaipur | Bachelor’s degree with at least 50% marks | CAT | 17 Lakh |
BITS Pilani | Bachelor’s degree with at least 60% marks | BITSAT | 15 Lakh |
Manipal University Jaipur | Bachelor’s degree with at least 50% marks | CAT/MAT/XAT/CMAT | 6 Lakh |
Syllabus
Year | Subjects |
---|---|
First Year | Marketing Management, Consumer Behavior, Sales and Distribution Management, Marketing Research, Digital Marketing, Integrated Marketing Communications |
Second Year | Brand Management, Retail Management, Services Marketing, Rural Marketing, Business Analytics, Marketing Strategy |
Career Opportunities & Scope
An MBA in Marketing opens up a wide range of career opportunities in various industries such as FMCG, e-commerce, retail, advertising, and market research. Some of the popular job roles for MBA Marketing graduates are:
- Brand Manager
- Marketing Manager
- Sales Manager
- Digital Marketing Manager
- Market Research Analyst
- Product Manager
- Advertising Manager
- Retail Manager
- Customer Relationship Manager
The scope of MBA Marketing is vast, and the demand for skilled marketing professionals is always high. With the increasing competition in the market, companies are looking for innovative marketing strategies to promote their products and services. MBA Marketing graduates are well-equipped with the knowledge and skills required to excel in this field.
MBA Marketing Jobs and Salary
Job Role | Average Annual Salary (INR) |
---|---|
Brand Manager | 8-15 Lakh |
Marketing Manager | 10-20 Lakh |
Sales Manager | 6-12 Lakh |
Digital Marketing Manager | 8-15 Lakh |
Market Research Analyst | 5-10 Lakh |
Product Manager | 12-25 Lakh |
Advertising Manager | 8-15 Lakh |
Retail Manager | 6-12 Lakh |
Customer Relationship Manager | 5-10 Lakh |
Conclusion
MBA Marketing is a highly sought-after program that provides students with the knowledge and skills required to excel in the field of marketing. With the increasing demand for skilled marketing professionals, an MBA in Marketing can open up a wide range of career opportunities and help students achieve their career goals. The program is offered by various prestigious institutes in India, and the admission process is based on entrance exams like CAT, XAT, MAT, CMAT, ATMA, etc. If you are passionate about marketing and want to pursue a career in this field, an MBA in Marketing can be the right choice for you.
FAQs:
Q: What is the eligibility criteria for MBA Marketing?
A: The eligibility criteria for MBA Marketing is a bachelor’s degree with at least 50% marks from a recognized university.
Q: Which are the top institutes for MBA Marketing in India?
A: Some of the top institutes for MBA Marketing in India are IIMs, XLRI Jamshedpur, SIBM Pune, NMIMS Mumbai, and IMT Ghaziabad.
Q: What are the popular specializations in MBA Marketing?
A: Some of the popular specializations in MBA Marketing are Brand Management, Digital Marketing, Sales and Distribution Management, Retail Management, and Rural Marketing.
Q: What are the career prospects after MBA Marketing?
A: After MBA Marketing, students can pursue careers in various industries such as FMCG, e-commerce, retail, advertising, and market research. Some of the popular job roles are Brand Manager, Marketing Manager, Sales Manager, Digital Marketing Manager, and Market Research Analyst.
Q: Can I pursue MBA Marketing through distance education?
A: Yes, many universities offer MBA Marketing through distance education mode. However, the credibility of the program may vary from institute to institute.